• Google Ad Asset are Add-On you can apply to your Ads. They make your advert more engaging and appealing.

• An Ad Asset creates effeciency by providing the important details of your offering upfront.

• There are different types of Ad Assets leading to a Call-to-Action by providing contact details and other prevailent info.

A. Sitelinks

B. Call buttons

C. Location info

D. Images & videos

E. Promotion offers

F. Structured snippets

Sitelinks are links added to your Google Advert that lead to other pages of your website.

You could add a “Contact Us” Sitelink, so that people can visit the page directly from your advert.

Call Buttons allow people to call you directly from your Google advert.

Most people who browse Google are on their mobile phones.

The feature makes it convenient to call businesses without going to their website.

Location Info displays your store’s physical location.

People have the option of clicking on your location info and finding directions to your store directly from your advert.

Images and Videos make adverts more visually appealing.

Adding images and videos to your Google Ads makes the ad eye-catching and promotes a higher click-through rate.

Structured Snippets list beneficial attributes about your products and services.

It showcases key offerings to influence and encourage people to click on your advert.

Ad assets help your ad stand out on Google and make it easy for people to take action like calling you, visiting your site, or finding your store

You don’t pay extra for Ad Assets. You still pay clicks like usual, but the assets make your ad more attractive and engaging, which can actually save you money in the long run.

Yes! You can add multiple assets — like a call button, a sitelink, and a promo offer — all on the same ad. The more helpful info, the better chance someone clicks.