Success and Strategies by Pro Rank
Success and Strategies by Pro Rank
We build backlinks to relevant websites with high domain authority. Domain Authority is a metric created by Moz that determines the value of a website. It ranges from 0 to 100. Websites with high domain authority have a higher chance of ranking high on Google.
We use unique and informative content when building backlinks. We avoid duplicate or spun content; we hire professional writers to produce high-quality articles in your industry. We target local websites to expand your local presence and offer powerful SEO tips to maximize your success.
Learn more about essential elements that promote your Off-Page SEO, such as:
- 1Expertise
- 2
Authoritativeness
- 3
Trustworthiness


EXPERTISE

Does your website content share accurate and knowledgeable information?

AUTHORITATIVENESS

Does your website link from reputable Authority sites in your industry?

TRUSTWORTHINESS

Does your website provide a safe and secure experience for users?

UNDERSTANDING OFF-PAGE SEO
Off-Page SEO is specific efforts implemented outside your website to gain authority and trust and increase your search engine rankings. Off-page SEO aims to build credibility and authority through external factors, such as backlinks, social signals, and brand mentions – the factors search engines consider when ranking websites.

BACKLINK BUILDING STRATEGIES
Backlinks are websites that link back to your website. Google considers backlinks as a vote of trust. The more backlinks that point to your website, the more trusted your website will appear to Google. The quality of a backlink depends on two factors: relevancy and authority.

RELEVANCY
Backlinks from relevant sites in your industry will boost your organic rankings, while backlinks from non-relevant sites will not make any difference to your SEO.

AUTHORITY
Backlinks from Authority/High Quality sites will improve your organic positions, while backlinks from Spam/Low Quality sites will drop your organic rankings.

OUR APPROACH
Pro Rank employs a strategic approach to build backlinks that comply with the latest algorithm updates. Our Google marketing team conducts extensive research on authoritative sites within your industry before employing outreach strategies such as content collaborations and relationship-building techniques.

DO- FOLLOW WEBSITES

We build the majority of our backlinks from do-follow websites. Do-follow websites pass link juice to a website, which improves trust and authority. We build a minority of our backlinks to no-follow websites to make the link profile appear natural to Google.

ANCHOR TEXT VARIATION

Anchor text is the text in a hyperlink. The text in the anchor text should accurately describe the destination webpage. There is a strategy around anchor texts, and our SEO specialists know how to implement a safe and effective approach when targeting keywords in anchor texts.

MULTIPLE WEBSITE TYPES

Backlinks should target a variety of websites. Backlinks should target:
1. Directories
2. Blogs
3. Guest Posts
4. Forums
5. News Sites, and
6. Review Sites.
You should not build links to one type of website. Pro Rank knows precisely how to link from multiple sources.

HIGH-QUALITY CONTENT

We only supply high-quality content when building backlinks. We do not use:
• Outdated content
• AI-generated content
• Spun content
• Duplicate content
Placing a backlink near poor content will hurt your SEO Rankings. We use Copyleaks and Copyscape to check the quality of our content before implementing our Off-Page SEO.

WEBSITES WE TARGET

GUEST POSTS
Pro Rank has established relationships with many guest posting websites in South Africa. We create unique, informative content and submit it to guest post sites closely related to your industry. We avoid guest post sites with high Spam scores. We only focus on trusted, quality sites.

INFLUECER MARKETING
Influencer marketing is a smart strategy to enhance brand visibility and credibility. It involves establishing relationships with influencers who can potentially promote your products and services to their large following. Targeting the right audience can promote your goods to the right audience.

REVIEW SITES
Whenever a brand is mentioned in a positive light, the comment or post will positively contribute to a website’s credibility. Monitoring reviews, discussions, and brand mentions determines the popularity of your brand’s products and services. Pro Rank builds backlinks to review sites where customers can rate your services and leave reviews. Positive reviews and ratings build trust around your brand with Google.

SOCIAL MEDIA SITES
Websites should sign up for social media websites and post content to those sites regularly. The most popular social media sites include Instagram, Facebook, TikTok and LinkedIn. Share valuable tips on those sites, and it will help your Off-Page SEO efforts. Social media is powerful, as posts have the potential to go viral and drive lots of traffic and backlinks to a website.

LOCAL CITATION SITES
Local SEO targets potential clients near your business’s proximity. Local SEO improves your ranking positions on Google Search and Google My Business. Local SEO drives people to both your physical store and website. Pro Rank targets local websites to grow your online presence in the South African market. We share important business information on local sites to verify the legitimacy of your business.

GOOGLE MY BUSINESS
Google My Business is a simple and free way to drive local traffic to a website. We employ smart and effective strategies to maximize local listings and ensure accurate and consistent data across local directories:
• Business address
• Contact information
• Working hours
• Website
We handle our clients’ accounts by posting pictures and promotional offers too.

TRAFFIC AND PERFORMANCE
Monitoring and Analytical Solutions
Off-Page SEO tracking by monitoring backlinks built to a website and examining how users interact with the website. Some programs track your performance on Google and determine how much traffic arrived on your website, where it came from, and how well it navigated. Pro Rank will create accounts with Google Analytics and Google Search Console for clients to track these statistics.
Comparative Analysis
We use advanced software programs that compare your website to the top 10 ranking websites in your industry. We can evaluate your competitors’ SEO efforts and implement the necessary steps to outrank them on Google. This program helps us identify issues with websites and find patterns with competitor sites that perform well on Google.
Conclusion
Conclusion
Page Search Engine Optimization is a complicated task; however, when you implement the right strategy, the benefits are enormous. At Pro Rank, we excel in providing comprehensive off-page SEO services using backlink building and social media engagement to empower our clients. We want our clients to rank in the top spots of Google. Your success is our success. Let us unlock your site’s off-page SEO so your business can explode on the digital marketplace!
