Google has favored the WordPress platform for multiple reasons. This article will explain the key points of why every website should adopt the WordPress platform.
WordPress is a blogging platform which allows people to update their website with content on a regular basis. Google loves new content, and by continuously updating your blog with unique and insightful information will improve your ranking position on Google. If your articles are well written and contain valuable information, there is a good chance they will end up on Page 1 of Google for long-tail keywords.
WordPress has thousands of Free and Paid plugins which help improve your website in all aspects. Plugins are Add-Ons to your website which you can easily download from your WordPress Admin. These Add-Ons have SEO plugins which help users easily configure the Meta Titles and Meta Descriptions of their web-pages without having to alter the HTML code. There are available XML sitemaps which assist Google in crawling and understanding the structure of your website. This helps your overall SEO score.
More people are using their mobile phones to search for information, products, and services on Google. Websites that are not mobile friendly do not provide an easy and quick mobile experience for the user. Google has announced that websites on Page 1 of Google that do not offer a Mobile Friendly alternative will drop off Google and lose their ranking position. WordPress caters for mobile responsiveness which means it can be displayed on all types of screens, regardless of the size.